Anna Willey International is a global movement for conscious entrepreneurs who are here to lead with purpose, scale with integrity, and leave behind a legacy of light.
We guide missioned souls to master business, shift frequency, and lead movements — through multidimensional frameworks that align with their highest mission and unlock sustainable, soul-led success.
At the core of our work is a new paradigm:
Business isn’t just a vehicle for profit — it’s a sacred path of remembrance, impact, and evolution.
Through our signature frameworks — Soul Offer Alchemy™, Lyran Wealth Codex™, Digital Expansion™, and The B.E. Collective™ — we help visionary leaders master the six sacred pillars of business:
Sales
Marketing
Leadership
Operations
Finance
Peak Performance
All infused with energetic mastery, frequency codes, digital elevation, and soul activation.
We blend timeless energetics with modern expansion — so your message, mission, and movement reach the world in scalable, sustainable, and deeply aligned ways.
It was one of those defining moments...
Sitting online watching a Tony Robbins event years ago, time seemed to slow down. Online people were sharing stories filled with gratitude and excitement, recounting how Tony had transformed not only their businesses but their entire lives. My senses sharpened as I listened, feeling a surge of emotion build inside me. Tears blurred my vision as I took in each story, and a deep ache arose in my chest—a mix of inspiration, pride, and a longing for something more.
I thought of my mum. I thought of everything she’d sacrificed to bring us to Australia, the dreams she set aside so I could find my own. In that moment, I wanted nothing more than to create a life that would make her proud, to show her that every choice she made for me had been worth it. I wanted to build something meaningful, something that would bring her journey full circle.
As I sat there, I felt a surge of clarity. I saw myself not just as an audience member but as a coach, a guide—someone who could spark the same transformation in others. That day, a seed was planted, a calling that would eventually change my life: I would become the kind of coach who could help people reach new heights, not only in business but in every area of life.
But the journey to realizing that calling was far from easy. I had just left a relationship marked by domestic violence, one that had nearly broken me. The pain and shame were overwhelming, and I felt lost, unanchored, and unsure of who I truly was. Before this, I had a successful career as a Sales Manager, earning over $100,000+ a year and helping a company Multi - millions of dollars in sales. But that life felt like a distant memory as I struggled to find myself again.
I knew I had to rebuild from the ground up. I embarked on a journey of healing, immersing myself in personal and spiritual development—studying everything from NLP & NLP Mastery and Body Flow Energetics, Epigenetics, Breath Work Retreats to Business Mastery, Digital Marketing and AI. I hired different kinds of coaches to help me heal. I was determined to become whole again, to align with my soul’s purpose and live a life that honored my values. Another goal became crystal clear along the way: I would build my own home, a sanctuary, a place of safety that I could truly call mine. And I did it. I built that home.
As I reflect on my journey, I see how every setback, every lesson, every moment of growth has led me to this place. Today, I am living in alignment with my soul’s calling, guiding businesses to thrive, and empowering entrepreneurs to reach for the lives they dream of. I’ve dedicated myself to helping others align their head and heart with their soul’s purpose, building businesses that resonate with their deepest values and creating teams that work in harmony toward a shared vision.
With over 30 years of experience in business, I’ve learned what truly works and what doesn’t. I’ve seen firsthand the mistakes that hold people back and the strategies that lead to real success as I’ve made them myself.
Today, each message of gratitude, each story of transformation from my clients fills me with an immense sense of gratitude—for my journey, for my mother’s sacrifices, and for the freedom, abundance, and purpose I now live every day. My journey has taught me that true success is about aligning every part of yourself and your work with your soul’s purpose. When we do that, we create businesses—and lives—that are not only successful but deeply fulfilling.
To anyone walking their own path of transformation, I want you to know: alignment and healing can create a life beyond what you’ve ever imagined. Together, we can create a business and a life that is a true reflection of who you are, what you stand for and what you’re here to achieve. ✨
I founded Anna Willey International with one mission: to change people’s lives for the better. My talented team and I help business owners become the best versions of themselves, to break free from the patterns that hold them back and lead their companies to new levels of success. By integrating AI-driven solutions with peak performance strategies, together we help businesses unlock their hidden potential, optimise their sales processes, and achieve growth faster. The journey hasn’t always been easy, but every setback has taught me something new, and now I use those lessons to help others reach their full potential.
I had just left a relationship marked by domestic violence. My power was drained. My light was dimmed. Though I had once led seven-figure sales teams, that version of me felt lost.
But a spark remained.
And I set a Powerful Intention:
“I will rebuild from the inside out. I will reclaim every part of me. I will rise as my highest expression.”
I immersed myself in the sacred and the strategic:
NLP & Energetics
Breathwork & Epigenetics
Business Mastery & AI
Digital Marketing & Leadership Embodiment
And so much more..
I studied both the invisible and the visible, merging mysticism with models, frequency with frameworks.
I didn’t just rebuild a business — I became the blueprint for what it means to build a soul-led empire.
I stepped into my true identity:
The Frequency + Alchemy Empress.
We believe that every business owner deserves more than just profit—they deserve purpose. “Understanding your Soul's Purpose is the KEY to aligning both mind and heart with your vision, and only then can You guide Your team to do the same—creating a unified path toward success.”
We’ve seen how businesses thrive when they are aligned with their core vision. Our passion is to help leaders create lasting change, not only in their business but in their lives. Whether it's overcoming subconscious blocks, optimising operations, or driving sales, our goal is to guide you to the next level, all while giving you back the time and freedom to live the life you’ve always envisioned.
Today, we lead a multidimensional movement through Anna Willey International — a sanctuary and vortex for conscious entrepreneurs ready to scale their purpose, embody their power, and lead with frequency.
My legacy lives in the frameworks I birthed through fire, frequency, and divine instruction:
Soul Offer Alchemy™ — Create offers encoded with soul, strategy, and quantum resonance for magnetic client attraction and deep alignment.
Lyran Wealth Codex™ — Recalibrate your energetic relationship with wealth to unlock sustainable, soul-led prosperity.
Digital Expansion™ — Scale your mission with integrity through digital systems, sacred visibility, and online sovereignty.
The B.E. Collective™ — My most intimate, high-touch container for visionary leaders ready to fast-track their impact. This is where frequency meets precision, legacy meets velocity, and results become quantum. It’s not just coaching — it’s consecrated expansion.
We don’t teach business in the old paradigm.
We activate the six sacred pillars — Sales, Marketing, Leadership, Operations, Finance, and Peak Performance — all infused with energetics, divine frequency, and soul-deep strategy.
This is business as alchemy.
This is wealth as remembrance.
This is leadership for a new Earth.
My legacy is to awaken and activate missioned souls so they can embody their highest mission, create wealth with integrity, and lead businesses that transform the world.
I contribute a new blueprint where soul, strategy, and frequency converge — leaving behind a ripple effect of conscious leaders and thriving communities for generations to come.
This isn’t just my work —
It’s my divine assignment.
To You, Reading This Now…
If you’ve ever questioned whether your pain had a purpose…
If you feel the pull toward something greater — but aren’t sure how to bridge strategy and soul…
Know this: You are the leader you’ve been waiting for.
And your business is the divine container for your highest contribution.
You don’t have to choose between purpose and profit, intuition and structure, soul and success.
You get to have all of it — and more.
Copyright 2025. Anna Willey International. All Rights Reserved.